About FIJI

Built for brokerage owners who want clarity and control™

FIJI helps residential real estate brokerage owners know their value, grow their value, and secure their future — whether they are planning for growth, succession, or a future transition.

Clarity
For decisions you make today
Optionality
For transitions you may make tomorrow
Privacy
When exploring the market

Valuation summary

Est. value range

$1.05M–$1.21M

Adjusted EBITDA

$400,000

Multiple range

2.63x – 3.03x

Audience

Who FIJI is for

FIJI is built exclusively for residential real estate brokerage owners and operators — from boutique firms to multi-office organizations and ownership teams.

If you need a credible view of business value and clearer priorities for what to improve next, FIJI is designed for you.

  • Owners preparing for growth or investment decisions

  • Partners aligning on current enterprise value

  • Leaders planning succession or exit readiness

  • Operators who want recurring valuation visibility

FIJI platform

What FIJI does

FIJI combines three connected capabilities so owners can move from understanding value to improving it — and, when ready, exploring confidential marketplace opportunities.

01

FIJI Valuation

estimate brokerage value in minutes

Est. value range

$1.05M–$1.21M

Adjusted EBITDA

$400,000

Multiple range

2.63x – 3.03x

View product
02

FIJI Insights

model scenarios and operating levers

Current baseline

Estimated Value Range

$1.05M–$1.21M

Total Change to Active Agents

451Agents

-20%0%+20%
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03

FIJI Reverse MarketPlace™

connect sellers and verified buyers privately

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Company name

Los Angeles, CA · Family Office

RE BrokeragesRE Teams
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Mission

Why FIJI exists

Brokerage owners have long relied on outdated rules of thumb, expensive advisor engagements, or incomplete data when making high-stakes decisions.

FIJI exists to give owners a faster, clearer, owner-friendly way to understand value drivers and act with confidence — without waiting for a sale process to start.

  • Clarity for decisions you make today

  • Optionality for transitions you may make tomorrow

  • Privacy and control when exploring the market

The team

Built by brokerage M&A advisors

FIJI was created by Brad Clayton and Rob Wolf, the founders of ClaytonWolf, an advisory firm for real estate brokerage mergers, acquisitions and valuations.

It launched in March 2025 together with Steve Murray of RTC Consulting.

  • A member benefit for NC REALTORS®, Ohio REALTORS® and Florida Realtors®
  • Finalist in the RISMedia Tech Showdown
  • Patented, U.S. No. 11,893,650 B2
Visit ClaytonWolf
  • Brad Clayton

    Founder & President, ClaytonWolf

    Co-creator of FIJI

  • Rob Wolf

    Co-Founder & Chief Strategy Officer, ClaytonWolf

    Co-creator of FIJI

FAQ

Frequently asked questions

Quick answers about FIJI before you get started.

Ready to know your value?

Create a free account to get started, or log in to continue where you left off.

No specialized financial expertise required.